Celebrating Earth Week: Nada Toothbrushes
Why make our toothbrush out of aluminum?
Ever wondered why Nada toothbrush is made out of aluminum? It’s a common question that we get asked.
Our answer is simple: it’s because aluminum is the best material for a toothbrush handle. Here’s why:
1) Aluminum is super durable, so you won’t need to replace it.
2) Aluminum doesn’t hold onto germs like other materials do (like plastic or silicone), so your toothbrush will always be clean after using it. And we love clean!
3) This means your mouth will be clean too—you won’t have to worry about transferring bacteria from an icky bathroom surface to your toothbrush and into your… Ok, you get the point.
Aluminum is 100% recyclable.
Aluminum can be recycled over and over again for up to 1000 years, so we’re not just making the world a better place today: we’re leaving our children a better future too.
Aluminum is one of the most recycled materials in the world, second only to paper. It’s easy to recycle because it doesn’t rust or corrode and can be processed without any special procedures or chemicals; even old cans still have value.
In fact, recycling aluminum saves 95% of its energy content when compared with mining new material from bauxite ore (the ore from which aluminum is extracted).
We don’t want a product that harms our oceans.
We don’t want our toothbrush to be a part of the problem. Our goal is to reduce waste from toothbrushes (and eventually more personal care products).
In the last few decades, plastics have become ubiquitous in our daily lives. They are used for everything from water bottles to food packaging and toys—and when they’re no longer useful, they often end up as trash that ends up in landfills or worse: oceans.
Plastic pollution is killing marine life by choking them with plastic waste or poisoning them with chemicals, like BPA and phthalates. It also affects us humans directly by entering our food chain via fish and other seafood that ingest microplastics, which can then be passed down through the food chain until it reaches us on our dinner plates (and in our bodies).
Reducing waste is our number one priority.
Our aim is to create products that are both beautiful and sustainable. With Nada’s aluminum handle, we found an eco-friendly material that can be recycled again and again without losing its integrity or quality.
And by making our handles from metal, we're reducing the use of plastic by 80 – 90%. Imagine is we could take 80 – 90% of cars off the road?
We want to make sure that you can use your toothbrush for as long as possible — that way you can reduce waste forever!
In a nutshell, aluminum is the best material for our toothbrush. It's hygienic, recyclable and abundant.
We hope that this post helps you understand why we chose aluminum as the material to make our toothbrush handle out of.
Thanks for reading!
– Simon, CEO & founder
We'd love it if you ditched the disposable toothbrush and switched to an eco-friendly Nada toothbrush.